
Our Story
Mark's Custom Signs has been a trusted name in the Great Bend community since 1977, when Mark Guthrie first began hand-painting and lettering trucks at his family’s business, Guthrie Trailer Sales. With a passion for art and design, Mark decided to branch out and focus on sign making, and in 1980, the company moved to its current location just off North U.S. 281. Over the years, Mark's Custom Signs has evolved alongside the industry, expanding from traditional hand-painted signage to cutting-edge digital displays, including one of their largest projects—a prominent LED sign for the Kansas State Fair.
In 1999, Mark’s son Jeremy and his wife Diane officially joined the business, bringing a new generation of creativity and expertise. Jeremy, with a degree in graphic design, focuses on the digital and computer-driven aspects of the business, while Mark continues to contribute his expertise in hand-painted designs. Together, they lead a dedicated team, offering a wide range of services, from vinyl lettering and vehicle wraps to illuminated signs and custom graphics. Their projects can be seen throughout the community, including iconic locations like the Great Bend Convention Center and Brit Spaugh Park and Zoo.
Today, Mark's Custom Signs remains a family-run business, with Jeremy and Diane’s daughters now involved in various capacities. The company prides itself on its commitment to quality, customer service, and community involvement, serving a 90-mile radius around Great Bend and shipping custom products nationwide. With a focus on craftsmanship and integrity, Mark's Custom Signs continues to play a vital role in the growth and visual identity of the Great Bend area.
Meet Our Team

Mark Guthrie
President

Cody Huddleston
Vehicle Graphics & Fabrication

Korbin Widiger
Install & Service

Jeremy Guthrie
Vice President

Jaci Guthrie
Printing

Braden Boswell
Laser/CNC

Diane Guthrie
CFO

Addison Baxter
Install & Service

London Brokar
Vinyl Graphics & Service

Denise Guthrie
Secretary

Mauricio Torres
Vinyl Graphics & Printing

Ollie & Jasper
Greeters
Our Core Values
Quality
Creating quality products & service we can stand behind
Family
Caring for our employees & their families
Persistence
Pushing through to find solutions
Teamwork
Working as a team because we’re better together
Integrity
Working hard with honesty & integrity
Creativity
Exploring new ideas to continually improve
Excellence
Going above and beyond to develop loyal customers
Generosity
Loving God by serving & blessing others
Flexibility
Adjusting to flow with the unexpected
